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About
Advertising
and Promotion
September
21, 2001
From
E-Commerce Times:
"What
Small Biz Gets from the Web"
58
percent of small business owners found that their sites acted as a
stimulant to sales made in the site owner's real-world place of
business...
http://www.ecommercetimes.com
September
4, 2001
From
clickZ.com:
"Where
Oh Where Did My Eyeballs Go"
If
you know how people gather information visually from their browser
windows, you've got a powerful design tool...
http://www.clickz.com
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About
Customer
Service
September
28, 2001
From
clickZ.com:
"Intuition:
Use It Online"
Present
your products or services in a way that doesn't force your customers to
stop and think...
http://www.clickz.com
September
20, 2001
From
clickZ.com
"Dare
to Be a Customer-Smart Company"
Service
leaders enjoy 100 percent better profitability than their respective
industry averages...
http://www.clickz.com
September
11, 2001
From
clickZ.com:
"The
Elements of Good Online Customer Service"
Most
of us need customer service at some time or another. Online, where the
customer is alone, good service is vital...
http://www.clickz.com
September
10, 2001
From
E-Commerce Times:
"E-tail
Prosperity Is in the Details"
Detailed
information and recommendations about products are the most important
reasons that customers return to e-tail sites...
http://www.ecommercetimes.com
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About
Webstore
Management
September
25, 2001
From
ACNielsen:
"Internet
Confidence Index Rise Indicates Strengthening Consumer Confidence in
E-commerce"
Light
and heavy users share similar motivators when it comes to online
purchasing...
http://www.acnielsen.com
September
17, 2001
From
E-Commerce Times:
"Small
Businesses Venturing Online - A How-To Guide"
(Part
Two)
Focus
on giving information to customers, and in the process you'll create more
loyal customers...
http://www.ecommercetimes.com
September
13, 2001
From
E-Commerce Times:
"Small
Businesses Venturing Online - A How-To Guide"
(Part
One)
Setting
up an e-tail outlet is a natural progression for small offline retailers,
according to experts, but in order to succeed, retailers need to plan,
plan, plan...
http://www.ecommercetimes.com
September
10, 2001
From
Jupiter Media Metrix:
"Fast
And Efficient Web Sites Will Drive Greater Customer Retention"
40
percent of online surfers will visit a content site (such as a news or
information site) more often if its pages load faster, while only 20
percent would be motivated by the addition of a richer media experience...
http://www.jmm.com
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