November
30, 2006
From
InternetRetailer.com:
"So
Much for Cyber Monday; More Shoppers Go Online on Black Friday"
With
more high speed connections in homes, consumers were more likely to shop
on Friday and less likely to wait until Monday to use high speed
connections at work...
http://www.internetretailer.com
November
29, 2006
From
eMarketer:
"Online
vs. Offline Spending Figures"
For
every dollar spent online, the average search user spends $2.56 offline...
http://www.emarketer.com
November
28, 2006
From
eMarketer:
"The
Holiday Shopping Season, for Real"
US
retail e-commerce sales for the third quarter of 2006 totaled $25.6 billion, an increase of 20.4% from the third
quarter of 2005...
http://www.emarketer.com
November
27, 2006
From
iMarketing News:
"Multichannel
Merchants Find Gift Cards Redeeming"
Gift
card sales are expected to be strong again this holiday season with new
programs, cross-channel sales, and redemption as well as highly visible
catalog and online promotions...
http://www.dmnews.com
November
27, 2006
From CNET:
"Savvier
Web Retailers Expect More Holiday Profits"
Online
sales will constitute 6 percent of total holiday merchandise sales...
http://news.com.com
November
27, 2006
From
eWeek.com:
"E-Commerce
More Secure than Brick and Mortars"
80
percent of all data breaches happen in-store...
http://www.eweek.com
From CNET:
"How
to Make Your Web Site Sing for You"
Users
spend 30 seconds reviewing a home page. A business must encapsulate
what they do in very few words...
http://news.com.com
November
24, 2006
From
InternetRetailer.com:
"Majority
of Companies Can't Prove Online ROI"
It's
not that the online channel doesn't generate more ROI, it's that companies
haven't figured out how to measure it...
http://www.internetretailer.com
November
23, 2006
From
E-Commerce Times:
"Capitalizing
on Spontaneous Buying This Holiday Season"
E-commerce
firms can take three steps to ensure they capture as much of the
spontaneous buying market as possible this holiday season...
http://www.ecommercetimes.com
November
22, 2006
From
iMarketing News:
"Five
Steps to Help Online Retailers Plan for Holidays"
When
is the last day you'll guarantee orders will arrive by December 24?
http://www.dmnews.com
November
22, 2006
From
eWeek.com:
"How
Many Falsely Flagged Fraudulent Orders Are Retailers Rejecting?"
Prominently
display phone numbers and e-mail addresses for senior customer service
managers with any message sent to a rejected customer...
http://www.eweek.com
November
21, 1006
From
ClickZ.com:
"Site
Optimization: Setting Your Site Up for Success"
Most
times when companies get started in testing and really focus on site
goals, there's a lot of low-hanging fruit to improve site performance...
http://www.clickz.com
November
17, 2006
From DM
News:
"Local
Search Spreads Its Wings"
Though
e-commerce has grown exponentially, the vast majority of consumers still
shop locally...
http://www.dmnews.com
November
16, 2006
From
eMarketer:
"A
Demographic Snapshot of Online Holiday Shoppers"
Online
shoppers differ in age and income from store shoppers...
http://www.emarketer.com
November
15, 2006
From
eMarketer:
"Are
You Ready for eDay, Cyber Monday or Year-Round Holiday Shoppers?"
Dispelling
the myth that Cyber Monday, the Monday after U.S. Thanksgiving, is the
largest online shopping day of the holiday season...
http://www.emarketer.com
November
14, 2006
From
ClickZ.com:
"The
E-Business Insights Industry"
Web
analytics must broaden its scope to include additional ways of measuring
and optimizing online marketing performance. Site-centric metrics
are necessary but not sufficient...
http://www.clickz.com
November
13, 2006
From
iMarketing News:
"Internet
Will Influence 1 in 4 Holiday Buys"
47
percent of consumers plan to make at least one holiday purchase online
this year...
http://www.dmnews.com
November
10, 2006
From DM
News:
"Search
Vital for Maximum Impact This Holiday Season"
Seventy-eight
percent of those who searched online and purchased offline said the
information they got through search influenced their store visit and
offline purchase...
http://www.dmnews.com
November
8, 2006
From
ClickZ.com:
"Online
Ads: A Source of Further Learning for Consumers"
Sixty-one
percent of online shoppers navigate to a site some time after viewing an
ad, while only 30 percent click on the ad to get more information at the
time of viewing...
http://www.clickz.com
November
8, 2006
From Akamai:
"4
Seconds New Threshold of Acceptability for Retail Web Page Response
Times"
Poor
site performance is second only to high product prices and shipping costs
as leading factors for dissatisfaction among online shoppers...
http://www.akamai.com
November
7, 2006
From
E-Commerce Times:
"The
Search for Online Shopping Satisfaction"
Site
content, like product guides, how-to's, and customer reviews, shown
side-by-side with related products, is becoming more prevalent...
http://www.ecommercetimes.com
November
3, 2006
From
eMarketer:
"Santa
Goes Broadband"
Sales
growth will come this holiday season less from e-commerce newcomers and
much more from experienced online buyers who increase their spending...
http://www.emarketer.com
November
2, 2006
From
Knowledge@Wharton:
"Retailers
Are Pushing More Shoppers to the Web"
Slow-moving
items can be efficiently sold using the web site, but not the
stores. So when the customer comes into the store and wants an item
that is a slow-seller, he or she can get redirected...
http://knowledge.wharton.upenn.edu